Rather than writing a whole page of information I thought I’d make a short video to introduce myself.
I’m a behaviour change specialist, speaker, and someone who knows how hard change really is.
My work is rooted in years of professional experience, but it’s shaped just as much by my own struggles, setbacks, and rebuilding. I didn’t arrive here because everything came easily — I arrived here because I had to learn how to change when life was heavy.
I know my approach works because I’ve used it myself. It helped me lose weight, get fitter, rebuild structure, and regain trust in my own word.
Everything I share is practical, human, and designed to work in real life — especially when motivation is low and pressure is high.
I grew up in a childhood shaped by addiction, mental illness and domestic abuse.
I experienced instability, separation from my family, and time in local authority care. Those early experiences left their mark — not just emotionally, but in how I understood behaviour, survival, and responsibility.
Despite that start, I built a career spanning more than 20 years across criminal justice, mental health and addiction services. I began as a Probation Officer, later becoming a Senior Probation Officer and then a Director of Drug and Alcohol Services, leading large teams and managing multi-million-pound contracts.
Most recently I founded Directions For Men CiC. A men’s mental health peer support organisation rooted in my own experience of mental health problems and suicide.
I’ve worked on the front line and at leadership level. I’ve seen what helps people change — and what doesn’t.
As an adult, my past eventually caught up with me. I experienced severe anxiety and panic attacks — at times calling ambulances because I genuinely believed I was having a heart attack. I’ve also lived through depression and the loss of multiple people in my family to suicide.
That combination — professional responsibility and personal struggle — changed how I see behaviour change, especially in the context of discipline building.
I know what it’s like to know what you should do and still struggle to do it. I understand how pressure, stress, and emotion can undermine good intentions, making it difficult to adopt identity-led habits.
And I know that mental health support and willpower alone are never enough.
Chris Judge